BANT Discovery Call
Run a structured BANT discovery call — prep, execute, score, and log results to CRM
npx gtm-skills add drill/bant-discovery-call240 AI-first GTM plays. Setup once, run forever.
npx gtm-skills installnpx gtm-skills initEvery play starts as a local Smoke test — run it once with your agent to see if it produces results. Promote winners to always-on Baseline automation, scale to 10× at Scalable, then let Durable agents find the local maximum automatically. Never skip a level.
Smoke Test
1 week · Free
Run locally with your agent. See if the play produces any leading indicators before committing.
Baseline Run
2 weeks · ~$100–300
First always-on automation. The agent runs the play continuously and you track results over time.
Scalable Automation
2 months
Find the 10× multiplier. Scale volume and parallelize workflows without proportional effort.
Durable Intel
6+ months
Always-on AI agents that find the local maximum — weekly reports, automatic tweaks, continuous optimization.
Run a structured BANT discovery call — prep, execute, score, and log results to CRM
npx gtm-skills add drill/bant-discovery-callConfigure a BANT scoring system in your CRM with custom fields, scoring rubrics, and qualification thresholds
npx gtm-skills add drill/bant-scorecard-setupAuto-detect budget objections in sales call transcripts and CRM activity, classify root cause, and trigger budget navigation workflows
npx gtm-skills add drill/budget-detection-automationDiagnose a budget objection's root cause, generate a navigation response with payment structure options, and log the outcome
npx gtm-skills add drill/budget-objection-responseIdentify and profile potential internal champions at target accounts using enrichment signals and AI scoring
npx gtm-skills add drill/champion-profilingStructure and execute cold calls using a signal-based script framework with CRM logging
npx gtm-skills add drill/cold-call-frameworkBuild and launch a multi-step cold email sequence using Instantly with personalized copy and tracking
npx gtm-skills add drill/cold-email-sequenceBuild and maintain per-competitor battlecards from deal transcripts, win/loss data, and market intelligence, stored as structured records in CRM
npx gtm-skills add drill/competitive-battlecard-assemblyAuto-detect competitor mentions in sales call transcripts and CRM activity, classify objection type and severity, and trigger competitive response workflows
npx gtm-skills add drill/competitive-detection-automationDiagnose a competitive objection, match to battlecard intelligence, generate a positioning response, and log the outcome for pattern learning
npx gtm-skills add drill/competitive-objection-responseInstrument multi-year deal negotiation events in PostHog and Attio — track proposals sent, concessions made, terms accepted/rejected, and close outcomes
npx gtm-skills add drill/deal-negotiation-trackingAuto-generate personalized demo prep docs from discovery call transcripts and CRM data
npx gtm-skills add drill/demo-prep-automationGenerate and store role-specific discovery question sets for each stakeholder in a deal
npx gtm-skills add drill/discovery-question-bankBuild and validate a weighted intent scoring model that combines first-party website signals, third-party research data, and firmographic triggers into a single priority score
npx gtm-skills add drill/intent-score-modelAutomatically route inbound and outbound leads to the right owner based on criteria
npx gtm-skills add drill/lead-routingDesign a lead scoring model with fit and intent dimensions, assign point values, and manually score an initial batch of leads
npx gtm-skills add drill/lead-score-model-setupRun a structured LinkedIn connection and messaging sequence to book meetings with target prospects
npx gtm-skills add drill/linkedin-outreachAuto-generate a Mutual Action Plan when a deal reaches proposal stage by populating the correct template with deal-specific data
npx gtm-skills add drill/map-auto-generationCreate Mutual Action Plan templates with milestone structures tailored to deal type, size, and complexity
npx gtm-skills add drill/map-template-creationOrchestrate a synchronized outreach cadence across email, LinkedIn, phone, and direct mail
npx gtm-skills add drill/multi-channel-cadenceAuto-detect price objections in sales call transcripts and CRM activity, classify severity, and trigger response workflows
npx gtm-skills add drill/objection-detection-automationGenerate a buyer-ready business case from quantified discovery call pain data and deliver it to the prospect's champion
npx gtm-skills add drill/pain-based-business-caseResearch the prospect, generate a tailored pain-question guide, and set up recording before a discovery call
npx gtm-skills add drill/pain-discovery-call-prepFull pain discovery call lifecycle — transcribe, extract pains, quantify dollar impact, score, and log to CRM
npx gtm-skills add drill/pain-discovery-callPrepare, verify, and send a batch of personalized postcards to a prospect list via Lob or PostGrid
npx gtm-skills add drill/postcard-campaign-sendDiagnose a price objection's root cause, select the highest-win-rate response framework, generate a tailored response, and log the outcome
npx gtm-skills add drill/price-objection-responseResearch the prospect and generate a tailored risk-probing question guide organized by five risk categories before a discovery call
npx gtm-skills add drill/risk-discovery-call-prepPost-call processing for risk discovery -- transcribe, extract risks by category, score severity and likelihood, log to CRM, route mitigations
npx gtm-skills add drill/risk-discovery-callAutomatically match identified deal risks to mitigation assets and deliver targeted content to the prospect within 24 hours
npx gtm-skills add drill/risk-mitigation-deliveryAutomatically generate ROI calculators and business cases from CRM deal data without manual intervention
npx gtm-skills add drill/roi-auto-generationBuild a prospect-specific ROI calculator from discovery pain data, present it, and capture validation
npx gtm-skills add drill/roi-calculator-buildMeasure projected vs realized ROI across closed deals, compute model accuracy, and calibrate future projections
npx gtm-skills add drill/roi-prediction-accuracyAutomated workflow that enriches new deals with org chart data and pre-classifies stakeholders
npx gtm-skills add drill/stakeholder-enrichment-automationMap all buying committee stakeholders at a target account, classify roles, score influence, and store structured map in CRM
npx gtm-skills add drill/stakeholder-map-assemblyScale org chart mapping across all active deals with auto-population and relationship tracking
npx gtm-skills add drill/stakeholder-org-mappingManually research and classify all stakeholders in a target account's buying committee
npx gtm-skills add drill/stakeholder-researchBuild and maintain a structured library of customer stories indexed by industry, use case, pain point, and outcome for demo narrative selection
npx gtm-skills add drill/story-library-curationAutomate follow-up sequences based on Loom video view analytics and engagement signals
npx gtm-skills add drill/video-engagement-follow-upRecord personalized Loom videos for a prospect batch and send via cold email with embedded GIF thumbnails
npx gtm-skills add drill/video-prospecting-outreachDeliver personalized voice messages via ringless voicemail and LinkedIn voice notes with coordinated email follow-up
npx gtm-skills add drill/voice-message-deliveryGenerate personalized voice messages for a prospect batch using AI voice cloning or manual recording
npx gtm-skills add drill/voice-message-recordingResearch, write, publish, and optimize blog content for organic search traffic
npx gtm-skills add drill/blog-seo-pipelinePrepare analyst-specific briefing documents and meeting agendas tailored to each analyst's coverage area and evaluation framework
npx gtm-skills add drill/briefing-deck-preparationInterview customers, write compelling case studies, and distribute them across sales and marketing channels
npx gtm-skills add drill/case-study-creationBatch-produce cluster articles and pillar pages from a topic cluster map using AI content generation and CMS publishing
npx gtm-skills add drill/cluster-content-productionIdentify missing subtopics, weak internal links, and ranking gaps within an existing content cluster
npx gtm-skills add drill/cluster-gap-analysisWrite, format, and publish a single comparison or alternative page targeting a competitor keyword with structured feature data and conversion CTAs
npx gtm-skills add drill/comparison-page-creationIdentify competitor brand keywords, "vs" queries, and "alternative to" queries that represent high-intent comparison search traffic
npx gtm-skills add drill/competitor-keyword-researchDetect underperforming programmatic SEO pages and automatically refresh content to recover or improve rankings
npx gtm-skills add drill/content-refresh-pipelineSystematically transform one piece of content into multiple formats across channels
npx gtm-skills add drill/content-repurposingScale founder content production 5-10x across LinkedIn, Twitter/X, and newsletter with AI-assisted batch generation and automated cross-platform distribution
npx gtm-skills add drill/founder-content-scalingGenerate, review, and schedule a batch of LinkedIn posts in the founder's voice
npx gtm-skills add drill/founder-linkedin-content-batchEnd-to-end workflow for producing an original data-driven industry report from topic selection through final publication
npx gtm-skills add drill/industry-research-productionResearch and build a structured keyword matrix for template-based programmatic page generation
npx gtm-skills add drill/keyword-matrix-builderExecute pre-post and post-publish engagement on LinkedIn to maximize reach and capture leads
npx gtm-skills add drill/linkedin-engagement-workflowSystematically convert LinkedIn content engagement into CRM leads and pipeline
npx gtm-skills add drill/linkedin-lead-captureBuild, write, and send a recurring newsletter that nurtures prospects and retains customers
npx gtm-skills add drill/newsletter-pipelineGenerate and publish SEO-optimized pages at scale from a keyword matrix and content templates
npx gtm-skills add drill/programmatic-page-generatorMulti-channel distribution workflow for industry reports including social, email, PR, and community amplification
npx gtm-skills add drill/report-distribution-pipelineTrack rankings, indexation, CTR, and organic traffic across all programmatic SEO pages
npx gtm-skills add drill/seo-performance-monitorPlan, create, schedule, and track social media content across LinkedIn and Twitter
npx gtm-skills add drill/social-content-pipelineCrawl a website, categorize all technical SEO issues by severity, and produce a prioritized fix list
npx gtm-skills add drill/technical-seo-crawl-auditSystematically implement technical SEO fixes from an audit report, verify each fix, and measure ranking impact
npx gtm-skills add drill/technical-seo-fix-pipelineResearch and map pillar topics to cluster subtopics using keyword data, SERP analysis, and ICP intent signals
npx gtm-skills add drill/topic-cluster-mappingRecord, edit, and distribute short-form video content for product demos and thought leadership
npx gtm-skills add drill/video-content-pipelineAutomate recruitment, onboarding, and activation of power users into advocacy actions at scale
npx gtm-skills add drill/advocacy-activation-pipelineDesign a tiered power user advocacy program with recognition, exclusive access, and reward mechanics that drive referrals
npx gtm-skills add drill/advocacy-program-designAutomated pipeline that identifies high-fit case study candidates from product usage data, scores them, and runs personalized outreach sequences
npx gtm-skills add drill/case-study-candidate-pipelineCreate and publish value-first original content (posts) to target subreddits that establish authority
npx gtm-skills add drill/community-content-postingScore and rank active communities by engagement ROI, detect declining communities, and recommend reallocation
npx gtm-skills add drill/community-health-scoringSet up automated monitoring for relevant Reddit threads using Syften webhooks or n8n polling
npx gtm-skills add drill/community-monitoring-automationDiscover, evaluate, and rank online communities where your ICP is active, then build engagement profiles for each
npx gtm-skills add drill/community-reconnaissanceCraft authentic, value-first responses to community threads that build authority and generate inbound interest
npx gtm-skills add drill/community-response-craftingBuild a composite power-user score from product usage data to identify top users most likely to become advocates
npx gtm-skills add drill/power-user-scoringDraft and post authoritative answers on Q&A platforms that build expertise reputation and drive profile clicks
npx gtm-skills add drill/qa-answer-craftingIdentify and rank unanswered or poorly answered questions across Q&A platforms where your expertise can build authority
npx gtm-skills add drill/qa-question-discoveryExpand referral surfaces across in-app prompts, lifecycle emails, post-action triggers, and social sharing to multiply referral volume without proportional effort
npx gtm-skills add drill/referral-channel-scalingDesign, launch, and optimize a customer referral program with tracking and rewards
npx gtm-skills add drill/referral-programCreate and post value-first original content to Slack/Discord communities that establishes authority
npx gtm-skills add drill/slack-discord-content-postingDiscover, evaluate, and rank Slack workspaces and Discord servers where your ICP is active
npx gtm-skills add drill/slack-discord-reconnaissanceCraft authentic, value-first responses to Slack/Discord community threads that build authority and generate inbound interest
npx gtm-skills add drill/slack-discord-response-craftingSet up paid ad campaigns on Google, LinkedIn, or Meta with proper tracking and budget allocation
npx gtm-skills add drill/ad-campaign-setupAllocate and rebalance paid media budget across channels based on performance data
npx gtm-skills add drill/budget-allocationBuild and launch display advertising campaigns on Google Display Network and Meta Audience Network with placement targeting, creative, and conversion tracking
npx gtm-skills add drill/display-campaign-buildBuild, launch, and optimize landing pages for paid campaigns and lead capture
npx gtm-skills add drill/landing-page-pipelineNegotiate, book, and manage paid newsletter sponsorship placements with tracked creative
npx gtm-skills add drill/newsletter-sponsor-bookingFind, evaluate, and rank newsletters for paid sponsorship based on ICP overlap, audience quality, and cost-efficiency
npx gtm-skills add drill/newsletter-sponsor-researchBuild and refine paid social audiences on LinkedIn and Meta targeting problem-aware prospects who match your ICP
npx gtm-skills add drill/paid-social-audience-builderRoute leads from LinkedIn Lead Gen Forms and Meta Instant Forms into CRM, enrichment, and email nurture automatically
npx gtm-skills add drill/paid-social-lead-routingNegotiate, book, submit ad copy, configure tracking, and collect results for a paid podcast sponsorship placement
npx gtm-skills add drill/podcast-sponsor-bookingFind, evaluate, and rank podcasts accepting paid sponsorships based on ICP overlap, listener quality, and cost-efficiency
npx gtm-skills add drill/podcast-sponsor-researchConfigure retargeting pixels, build audiences, and launch campaigns to re-engage website visitors
npx gtm-skills add drill/retargeting-setupContinuously monitor search ad campaign KPIs, detect anomalies, and generate optimization recommendations
npx gtm-skills add drill/search-ads-performance-monitorResearch high-intent keywords, build exact-match search campaigns on Google and Microsoft Ads, and write responsive search ads
npx gtm-skills add drill/search-keyword-campaign-buildDiscover open CFPs, craft talk proposals, submit to conferences, and track acceptance rates
npx gtm-skills add drill/conference-cfp-pipelineDiscover and rank upcoming industry events for guerilla hallway demos based on ICP attendance density and venue accessibility
npx gtm-skills add drill/event-scoutingPost-field-event follow-up workflow that segments attendees by engagement signals and converts high-intent participants to pipeline
npx gtm-skills add drill/field-event-attendee-nurtureEnd-to-end operations for in-person field events (dinners, happy hours, lunches) including venue sourcing, RSVP management, catering coordination, and day-of logistics
npx gtm-skills add drill/field-event-opsPost-roundtable follow-up workflow that segments attendees by discussion engagement and converts high-intent participants to meetings
npx gtm-skills add drill/roundtable-attendee-nurturePlan, curate invitees, execute, and capture insights from a micro-roundtable discussion with 5-10 senior prospects
npx gtm-skills add drill/roundtable-pipelinePost-webinar multi-touch nurture workflow that segments attendees by engagement and routes high-intent leads to pipeline
npx gtm-skills add drill/webinar-attendee-nurturePlan, promote, execute, and follow up on webinars that generate qualified pipeline
npx gtm-skills add drill/webinar-pipelineAutomate recurring webinar series operations including topic selection, promotion, registration, and cross-event analytics
npx gtm-skills add drill/webinar-series-automationMaintain ongoing analyst and consultant relationships through automated update cadences, content sharing, and re-briefing triggers
npx gtm-skills add drill/analyst-relationship-nurtureIdentify, research, and prioritize industry analysts and consultants who influence your buyers' purchase decisions
npx gtm-skills add drill/analyst-target-researchBrief creators, manage the posting timeline, and capture results from each sponsored post
npx gtm-skills add drill/creator-campaign-executionOutreach to B2B creators, negotiate sponsorship terms, and close deals
npx gtm-skills add drill/creator-outreach-pipelineFind, evaluate, and rank B2B micro-influencers whose audience overlaps with your ICP
npx gtm-skills add drill/creator-prospect-researchWrite, personalize, and deliver a standalone swap email for a partner to send to their list
npx gtm-skills add drill/list-swap-email-copyResearch, create, and publish a free template or tool to 2-3 marketplaces as a lead-magnet with embedded CTAs and UTM tracking
npx gtm-skills add drill/marketplace-template-creationWrite, personalize, and deliver a co-marketing blurb for placement in a partner's newsletter
npx gtm-skills add drill/newsletter-shoutout-copyAutomate partner outreach, scheduling, blurb delivery, and performance tracking at scale
npx gtm-skills add drill/partner-pipeline-automationFind, audit, and qualify newsletter partners whose audiences overlap your ICP
npx gtm-skills add drill/partner-prospect-researchScore and rank connector relationships by intro quality, responsiveness, and deal conversion to optimize partner portfolio
npx gtm-skills add drill/partner-relationship-scoringCreate, optimize, and manage product listings across software directories with keyword-targeted copy and UTM tracking
npx gtm-skills add drill/directory-listing-setupSystematically collect customer reviews on software directories using automated ask workflows and incentive tracking
npx gtm-skills add drill/directory-review-generationAutomate GitHub issue responses, release cadence, cross-posting, and contributor engagement at scale
npx gtm-skills add drill/github-community-automationDistribute a GitHub sample repo across developer channels to build initial traction and sustained traffic
npx gtm-skills add drill/github-repo-promotionScaffold a complete public GitHub sample repo with README CTA, analytics, topics SEO, and social preview
npx gtm-skills add drill/github-repo-setupWrite, review, and submit guest articles with strategic backlink placement for accepted pitches
npx gtm-skills add drill/guest-post-article-pipelineFind, qualify, and rank industry blogs that accept guest posts using Ahrefs Content Explorer and Clay enrichment
npx gtm-skills add drill/guest-post-blog-discoveryCraft and send personalized guest post pitches to blog editors with topic proposals and author credentials
npx gtm-skills add drill/guest-post-pitch-outreachCraft and send personalized media pitches to journalists, newsletter editors, and podcast hosts for earned placements
npx gtm-skills add drill/media-pitch-outreachFind, qualify, and rank journalists, newsletter editors, and podcast hosts for earned media pitching
npx gtm-skills add drill/media-target-researchCraft and send personalized podcast guest pitch sequences to podcast hosts
npx gtm-skills add drill/podcast-pitch-outreachFind and qualify relevant podcasts for founder guest appearances using directory APIs and enrichment
npx gtm-skills add drill/podcast-prospect-researchScaffold a complete SDK package for one language with docs, tests, CI, and registry-optimized metadata
npx gtm-skills add drill/sdk-package-scaffoldIdentify and improve the activation metric that predicts long-term retention
npx gtm-skills add drill/activation-optimizationAutomatically upgrade a customer's Stripe subscription when usage crosses a plan threshold, with opt-out window and rollback safety
npx gtm-skills add drill/auto-upgrade-executionRoute at-risk users to tiered interventions based on churn risk score and primary signal
npx gtm-skills add drill/churn-intervention-routingDetect churn signals from usage data and trigger interventions to retain at-risk customers
npx gtm-skills add drill/churn-preventionBuild a behavioral churn risk model that scores users daily based on usage signals and outputs scored cohorts for intervention routing
npx gtm-skills add drill/churn-risk-scoringExtract behavioral churn signals from PostHog usage data and compute weighted risk scores for each user
npx gtm-skills add drill/churn-signal-extractionAnalyze cohort retention data to generate ranked, actionable insights with root-cause hypotheses and recommended interventions
npx gtm-skills add drill/cohort-insight-generationExtract structured retention data by signup cohort from PostHog, compute survival curves, and identify divergent cohorts
npx gtm-skills add drill/cohort-retention-extractionDetect behavioral signals indicating a user is considering downgrading their plan, score intent severity, and route to intervention workflows
npx gtm-skills add drill/downgrade-intent-detectionBuild and deploy in-product and email intervention surfaces that intercept users showing downgrade intent with personalized retention offers
npx gtm-skills add drill/downgrade-intercept-flowRoute engagement drop alerts to the right intervention channel based on risk tier, account value, and drop pattern
npx gtm-skills add drill/engagement-alert-routingBuild and run a per-user engagement scoring pipeline that computes composite scores from usage frequency, feature breadth, session depth, and recency signals
npx gtm-skills add drill/engagement-score-computationTrack progressive feature discovery rates, tier transition velocity, and identify stalled users for intervention
npx gtm-skills add drill/feature-adoption-monitorAnnounce new features through coordinated in-app messages, email campaigns, and changelog updates
npx gtm-skills add drill/feature-announcementDefine readiness signals per feature tier and gate advanced features behind them using PostHog and Intercom
npx gtm-skills add drill/feature-readiness-gatingInstrument all gamification events in PostHog and build funnels, cohorts, and dashboards for gamification measurement
npx gtm-skills add drill/gamification-event-trackingDeliver gamification rewards and celebrations via Intercom in-app messages and Loops email notifications
npx gtm-skills add drill/gamification-reward-deliveryDesign a gamification system with streaks, badges, points, and leaderboards mapped to retention-critical product actions
npx gtm-skills add drill/gamification-system-designRoute health score changes to interventions — in-app messages for at-risk, personal outreach for critical, expansion prompts for healthy
npx gtm-skills add drill/health-score-alertingDesign a composite account health score from usage, engagement, support, and adoption dimensions
npx gtm-skills add drill/health-score-model-designBuild the in-product invite mechanism with contextual triggers, frictionless sharing, and full event tracking
npx gtm-skills add drill/invite-flow-setupBuild and deploy a single-CTA lead capture surface (form, inline calendar, or chat widget) with full tracking and CRM routing
npx gtm-skills add drill/lead-capture-surface-setupRun NPS surveys, analyze responses, and close the feedback loop with customers
npx gtm-skills add drill/nps-feedback-loopBuild a multi-channel onboarding experience using in-app tours, lifecycle emails, and analytics tracking
npx gtm-skills add drill/onboarding-flowContinuous per-persona onboarding health monitoring with anomaly alerts, cohort drift detection, and weekly automated reports
npx gtm-skills add drill/onboarding-health-monitorScale persona-specific onboarding from 2-3 personas to 5+ with multi-channel delivery, automated persona classification, and per-segment optimization
npx gtm-skills add drill/onboarding-persona-scalingRoute new users into persona-specific onboarding tours based on role, use case, and signup context to maximize activation
npx gtm-skills add drill/onboarding-personalizationWire onboarding email sequences to behavioral triggers using n8n, PostHog events, and Loops API for always-on delivery
npx gtm-skills add drill/onboarding-sequence-automationMap onboarding milestones, write behavioral email content, and define send timing for a signup-to-activation email sequence
npx gtm-skills add drill/onboarding-sequence-designRun controlled pricing experiments using Stripe price objects, PostHog feature flags, and cohort-based rollout
npx gtm-skills add drill/pricing-experiment-runnerContinuously monitor pricing KPIs (ARPU, NRR, churn by plan, usage-to-revenue ratio) and alert on anomalies
npx gtm-skills add drill/pricing-health-monitorDeliver contextual seat expansion prompts via in-app messages, email, and sales routing based on account tier and expansion readiness
npx gtm-skills add drill/seat-expansion-prompt-deliveryDetect team growth signals — invitations sent, collaboration spikes, new user additions — and score accounts for seat expansion readiness
npx gtm-skills add drill/seat-growth-signal-detectionCorrelate support ticket patterns with actual churn events to validate and tune churn prediction from support data
npx gtm-skills add drill/support-churn-correlationExtract, classify, and analyze support ticket patterns to identify churn signals and product gaps
npx gtm-skills add drill/support-ticket-analysisTrack upgrade prompt performance across trigger types, surfaces, and segments with automated degradation alerts
npx gtm-skills add drill/upgrade-prompt-health-monitorDetect usage thresholds that signal upgrade readiness and trigger contextual upsell prompts
npx gtm-skills add drill/upgrade-promptDeliver contextual usage threshold alerts via in-app messages and email, routing high-value accounts to sales for expansion conversations
npx gtm-skills add drill/usage-alert-deliveryDetect per-account engagement drops by comparing recent activity to historical baselines, then classify risk tiers for intervention routing
npx gtm-skills add drill/usage-drop-detectionCelebrate user achievements at key usage milestones to drive engagement and retention
npx gtm-skills add drill/usage-milestone-rewardsAnalyze product usage data to identify optimal pricing tiers, thresholds, and value metrics for usage-based pricing
npx gtm-skills add drill/usage-pricing-model-analysisDetect per-account usage approaching plan limits by comparing current consumption against plan caps, then classify urgency tiers for alert routing
npx gtm-skills add drill/usage-threshold-detectionInstrument video tutorial events in PostHog, build engagement funnels, and connect Loom analytics to product metrics
npx gtm-skills add drill/video-tutorial-engagement-trackingRoute users to persona-specific video tutorials based on behavior, role, and onboarding progress using PostHog cohorts and Intercom
npx gtm-skills add drill/video-tutorial-personalizationInstrument the complete viral funnel in PostHog — from trigger action through share, landing, signup, and activation — with cohort and funnel analysis
npx gtm-skills add drill/viral-loop-instrumentationDesign a product-native viral mechanic (invite, share, collaborate) that creates a loop where usage by one user exposes the product to non-users
npx gtm-skills add drill/viral-mechanic-designBuild and send targeted winback campaigns to churned users segmented by churn reason, with multi-channel delivery and reactivation tracking
npx gtm-skills add drill/winback-campaignAnalyze user behavior sequences to identify workflow inefficiencies, missed features, and optimization opportunities
npx gtm-skills add drill/workflow-behavior-analysisDesign, run, and analyze A/B tests for GTM plays using PostHog feature flags and experiments
npx gtm-skills add drill/ab-test-orchestratorContinuous improvement loop that detects metric changes, generates hypotheses, runs experiments, and auto-implements winners
npx gtm-skills add drill/autonomous-optimizationSource, enrich, and qualify prospects matching your ICP using Clay and your CRM
npx gtm-skills add drill/build-prospect-listBuild PostHog dashboards that give real-time visibility into GTM performance by motion
npx gtm-skills add drill/dashboard-builderContinuously monitor discovery-to-demo-to-deal conversion funnel and detect degradation patterns
npx gtm-skills add drill/demo-performance-monitorRun Clay enrichment waterfalls and apply lead scoring to prioritize outreach
npx gtm-skills add drill/enrich-and-scoreGenerate testable hypotheses from product data, rank by expected impact, and calculate required sample sizes
npx gtm-skills add drill/experiment-hypothesis-designBuild n8n workflows that automate multi-touch follow-up sequences across channels
npx gtm-skills add drill/follow-up-automationDefine and validate your Ideal Customer Profile using data from closed deals and market research
npx gtm-skills add drill/icp-definitionSet up a seamless meeting booking flow from Cal.com through CRM and follow-up automation
npx gtm-skills add drill/meeting-booking-flowDefine and implement a standard event taxonomy in PostHog for all GTM motions
npx gtm-skills add drill/posthog-gtm-eventsMonitor and act on buying signals like job changes, funding rounds, and hiring sprees
npx gtm-skills add drill/signal-detectionInstrument and audit a self-serve signup funnel to identify conversion drop-offs, friction points, and baseline metrics
npx gtm-skills add drill/signup-funnel-auditDefine pass/fail thresholds and guardrails for every GTM play to enforce data-driven progression
npx gtm-skills add drill/threshold-engineBuild n8n workflows that keep your GTM tools in sync automatically
npx gtm-skills add drill/tool-sync-workflowMap mutual connections and request warm introductions to high-value prospects
npx gtm-skills add drill/warm-intro-request