Pull LinkedIn Analytics Programmatically

Prerequisites

• LinkedIn account with Creator Mode enabled
• One of: LinkedIn API access (with r_organization_social or r_liteprofile), Taplio account, Shield account, or AuthoredUp account

Option A: LinkedIn API (Direct)

1. Get post engagement metrics. For a specific post (you need the post URN from when you published):

   GET https://api.linkedin.com/rest/socialActions/{POST_URN}
   Authorization: Bearer {ACCESS_TOKEN}
   LinkedIn-Version: 202401
   

   Returns: likesSummary.totalLikes, commentsSummary.totalFirstLevelComments, sharesSummary.totalShares.

2. Get post impressions and unique views. Use the organizationPageStatistics endpoint (requires Company Page admin) or the share statistics endpoint:

   GET https://api.linkedin.com/rest/organizationalEntityShareStatistics?q=organizationalEntity&organizationalEntity=urn:li:organization:{ORG_ID}&shares=List({POST_URN})
   

   For personal profiles, LinkedIn's API does not expose impression counts directly. Use Taplio or Shield (Options B/C) for personal profile impression data.

3. Get profile view count. LinkedIn does not expose exact profile view counts via API for personal profiles. The r_liteprofile scope only returns basic profile data. Use Taplio or Shield for profile visit trends.

Option B: Taplio (Recommended for Personal Profiles)

1. Pull post analytics via Taplio API:

   GET https://app.taplio.com/api/v1/analytics/posts
   X-API-KEY: {TAPLIO_API_KEY}
   

   Returns per-post: impressions, likes, comments, shares, engagement rate, and click-through data.

2. Pull profile analytics:

   GET https://app.taplio.com/api/v1/analytics/profile
   X-API-KEY: {TAPLIO_API_KEY}
   

   Returns: profile views over time, follower growth, search appearances.

3. Pull audience demographics:

   GET https://app.taplio.com/api/v1/analytics/audience
   X-API-KEY: {TAPLIO_API_KEY}
   

   Returns: follower breakdown by job title, company size, industry, location.

Option C: Shield Analytics

1. Get your Shield API token from Settings > API.

2. Pull post performance:

   GET https://api.shieldapp.ai/v1/posts?start_date=2026-03-01&end_date=2026-03-30
   Authorization: Bearer {SHIELD_TOKEN}
   

   Returns per-post: views, likes, comments, shares, engagement rate, and estimated reach.

3. Pull profile growth metrics:

   GET https://api.shieldapp.ai/v1/profile/stats?period=30d
   Authorization: Bearer {SHIELD_TOKEN}
   

   Returns: follower count over time, profile views, post frequency.

Option D: AuthoredUp

1. AuthoredUp provides a Chrome extension with analytics dashboards. No API access. Use for manual review and content analysis. Best for: identifying top-performing hooks, comparing post formats, and tracking content pillars.

Option E: Manual LinkedIn Export + n8n

1. Scrape your own post stats. From your LinkedIn Activity page, each post shows like/comment counts in the HTML. Use n8n's HTTP Request node to fetch your activity page and parse engagement numbers. This is fragile (HTML changes break it) but works as a fallback.

2. LinkedIn Creator Analytics (native). In Creator Mode, LinkedIn shows: impressions, profile views, search appearances, and follower demographics in the Analytics tab. No API for this data -- screenshot or manually record weekly.

Key Metrics to Track

| Metric | What It Tells You | Good Benchmark | |--------|-------------------|----------------| | Impressions | How many people saw the post | 500+ for accounts with <5K followers | | Engagement rate | (likes + comments + shares) / impressions | 2-5% is good, 5%+ is excellent | | Profile views | Interest in you as a person (lead signal) | 50+ per week while actively posting | | Follower growth | Audience building velocity | 50-200 per week with consistent posting | | DMs received | Strongest lead signal | 1-3 per week = play is working | | Click-through rate | CTA effectiveness | 1-3% on posts with links |

Error Handling

• Taplio/Shield rate limits: Both throttle to ~60 requests/minute. Batch analytics pulls.
• LinkedIn API limitations: Personal profile analytics are severely limited via API. Always pair API access with Taplio or Shield for complete data.
• Stale data: LinkedIn updates post metrics with a 12-24 hour delay. Do not pull analytics on same-day posts.