Contract Comparison Generation

Generate a prospect-facing comparison document that lays out annual vs multi-year contract options side-by-side. The document emphasizes total cost of ownership, savings, rate-lock protection, and risk mitigation. Written from the buyer's perspective so the champion can use it internally for budget approval.

Prerequisites

• Deal term options from deal-term-modeling fundamental
• Prospect company data from Attio
• Anthropic API key

API Call

POST https://api.anthropic.com/v1/messages
Authorization: x-api-key {ANTHROPIC_API_KEY}
Content-Type: application/json

Request body:

{
  "model": "claude-sonnet-4-20250514",
  "max_tokens": 2500,
  "messages": [{
    "role": "user",
    "content": "Generate a buyer-facing contract comparison document. This will be shared with the prospect's champion to circulate internally. Write it from the buyer's perspective — NOT as a vendor sales pitch.\n\nCompany: {company_name}\nContact: {champion_name}, {champion_title}\nCurrent plan: {current_plan} at ${current_monthly}/mo (${current_annual}/yr)\n\nOptions to compare:\n{options_json}\n\nReturn this JSON:\n{\n  \"title\": \"Contract Options for [Company]\",\n  \"intro\": \"2-3 sentences framing the decision from the buyer's perspective\",\n  \"comparison_table\": {\n    \"columns\": [\"Monthly (current)\", \"Annual\", \"2-Year\", \"3-Year\"],\n    \"rows\": [\n      {\"label\": \"Monthly cost\", \"values\": [\"$X\", \"$X\", \"$X\", \"$X\"]},\n      {\"label\": \"Annual cost\", \"values\": [\"$X\", \"$X\", \"$X\", \"$X\"]},\n      {\"label\": \"Total cost over 3 years\", \"values\": [\"$X\", \"$X\", \"$X\", \"$X\"]},\n      {\"label\": \"Savings vs monthly\", \"values\": [\"-\", \"$X (Y%)\", \"$X (Y%)\", \"$X (Y%)\"]},\n      {\"label\": \"Rate lock\", \"values\": [\"No\", \"No\", \"Yes\", \"Yes\"]},\n      {\"label\": \"Included perks\", \"values\": [\"Standard\", \"Standard\", \"...\", \"...\"]}\n    ]\n  },\n  \"risk_analysis\": {\n    \"rate_increase_risk\": \"What happens if prices go up: monthly/annual customers pay more, committed customers are protected\",\n    \"flexibility_tradeoff\": \"Honest assessment of the commitment tradeoff — what you give up vs what you gain\",\n    \"switching_cost\": \"Cost of switching providers mid-term vs end-of-term\"\n  },\n  \"recommendation\": \"1-2 sentences recommending the best option for THIS buyer's situation, with reasoning\",\n  \"next_step\": \"Clear action the buyer should take\"\n}"
  }]
}

Response Validation

• All dollar amounts are internally consistent
• Savings percentages match the actual math
• Risk analysis is honest (not one-sided sales copy)
• Recommendation matches the deal context (don't recommend 3-year to a company that just raised and may pivot)

Error Handling

• Only one option provided: Generate a simplified annual vs multi-year comparison
• Prospect in active competitive evaluation: Add a row for "competitive protection" showing rate-lock advantage

Alternatives

| Tool | Method | Notes | |------|--------|-------| | Claude (Anthropic) | Messages API | Best for buyer-perspective tone | | GPT-4 (OpenAI) | Chat Completions API | Alternative LLM | | Qwilr | Interactive Proposals | Visual comparison pages | | PandaDoc | Document + E-Sign | Comparison doc with built-in signing | | Proposify | Proposal API | Template-based comparisons |