YouTube Channel and SEO

Research 10-15 YouTube keywords in your niche using YouTube autocomplete and TubeBuddy; prioritize keywords with 1K-10K monthly searches and low competition.

Plan 5 video topics aligned with high-opportunity keywords and your ICP's pain points; create simple outlines with key talking points for each video.

Record 5 videos (5-10 minutes each) using Loom, OBS, or smartphone; focus on educational content (how-tos, tutorials, explainers) rather than polish.

Edit videos for clarity and pacing using free tools (DaVinci Resolve, iMovie); add intro/outro cards, captions, and simple graphics if time permits.

Optimize each video for YouTube SEO: title with target keyword, description (300+ words with keywords and timestamps), tags, custom thumbnail with text overlay.

Upload all 5 videos to YouTube; add links in description to your website, relevant blog posts, and signup page.

Set up PostHog to track referral traffic from YouTube; create UTM parameters for video links to measure conversions from each video.

Set pass threshold: ≥500 total views and ≥5 conversions (signup, demo) from the 5 videos within 4 weeks.

Share videos on LinkedIn, Twitter, and relevant communities; embed videos in related blog posts to boost views and SEO.

After 4 weeks, analyze YouTube Analytics and PostHog: identify top video by views and watch time; assess click-through rate on video links; if you hit the threshold, document your video production process and SEO tactics and proceed to Baseline; if not, refine topics or improve thumbnails/titles.