Quick Start Documentation
Create concise, scannable quick-start guide accessible in-app and via email to reduce onboarding friction.
npx gtm-skills add product/onboard/quick-start-guideOutcome
≥40% guide view rate within 3 days and ≥25% completion within 7 days from ≥20 signups
Leading Indicators
- Guide view rate (≥40% within 3 days)
- Guide completion rate (≥25% within 7 days)
- Post-guide activation rate
Instructions
-
Run onboarding-sequence-design drill to define the activation metric and 3-5 milestone ladder from signup to activation.
-
Run quick-start-content-pipeline drill to build the guide (3-5 sections, under 5 minutes), deploy on 3 surfaces (Intercom help article, Loops onboarding email, web page), and instrument PostHog tracking for guide_viewed, guide_step_completed, guide_completed, guide_abandoned, and guide_feedback.
-
Human action required: review guide content, verify every step matches current UI, verify screenshots. Deploy to 20-50 new signups.
-
Monitor over 7 days: guide view rate within 3 days (target ≥40%), guide completion rate within 7 days (target ≥25%), per-step drop-off (target <30% between steps), and post-guide activation rate.
-
Run threshold-engine drill: PASS (≥40% view AND ≥25% complete from ≥20 users) → Baseline. MARGINAL (30-39% view or 15-24% complete) → simplify highest-dropoff step. FAIL (<30% view or <15% complete) → diagnose via guide_abandoned events and fix.
Recommendations
Time
5 hours over 1 week
Play-specific cost
Free (PostHog and Loops on free tiers, Intercom Essential $29/seat/mo)